Utilize Shop Categories
Etsy allows 15 different categories on your page. Even if you only sell one product, you still need to use the search engine juice that these categories will pull to your page. Examples include the following:
- Gold earrings
- Cheap gold earrings
- Homemade gold earrings
- Gold earrings with red jewels
- Gold earrings with hook
Forget the cute names that rhyme and sound super trendy. Stick with phrases you know customers search for in the search tool. Stick to these common phrases, add a little flair to them, and see more Etsy money!